A social psychologist by training, I'm an Associate Professor of Organizational Behavior at London Business School.

 

I study the psychology of ethics and morality.

 

News and updates:

  • Check out my TEDx talk on why fake news spreads, and what we can do about it.

  • Read my NYTimes op-ed on why we don't mind the falsehoods of leaders we support

  • Listen to me discuss my research on moral licensing on Freakonomics Radio (Discussion begins ~25:30)

 

Daniel Effron